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Dorchester Center, MA 02124
As a company That either the diving guard, the GMT clock, the first water-resistant clock, the first automatic watches and much more, and made it popular, and much more could hardly be played down RolexThe influence on the history of the watchmaker. But while his iconic sports are looking at how they SubmarineDaytona and GMT Master are endlessly imitated, Rolex is not seen as trendsetter what it prefers to ignore passing horological fashions. It makes its own thing and iterates carefully and minimally in its ancient templates.
Five years ago, however, Rolex hired a collection that is so avant -garde Despite it Influence of creative decisions in the entire watch industry, and this did this in one of the least conventional models: the Oyster. The idea was so simple that we hardly noticed that it became the industry form: instead of slowly leading new dial colors individually over a period of years -which was up to this point in time the world behavior -Rolex started a whole range of colored dials in a complementary pallet at once.
They were bright, brave and almost childish in their purity: coral red, green, turquoise, pink and yellow. Rolex-Watchers immediately welcomed them to the so-called as a tribute to the so-called Stella dial dial day date watches the late 1970s and 1980s – sufficiently bright and unexpected and impressive of a loud, sybaritic age. But there was something more fundamental, more essential and at least theoretically more achievable about the perpetual collection of oysters.
It triggered imitators to the left, right and in the middle – and still does it. At Geneva Watch Day 2025, Zenith’s cooperation with the Swiss furniture manufacturer USM would be qualified A textbook example: A full row of bold, block-colored dials in otherwise traditional stainless steel sports clocks.
At the beginning of this year, Oris’s Big Crown pointer date Beat a similar grade. In 2023, arch -rival Omega made a collection of Seaters aqua Terra Models with similar colors such as Rolex’s opening salvo; Other brands at the middle level, including Breitling and Tag Heuer a similar form.